JACKSONVILLE, FL –
Providence Homes today announced the launch of its new in-house Sales and Marketing Department, Providence Realty. This innovative division was specifically designed to streamline the Providence home buying experience under the organizational talents and marketing skills of F. Diane Kilner.

Kilner has previously served as Director of Sales and Marketing for Crawford Homes, Vice President of Sales and Marketing with Pace Island Realty, Corp, and Sales and Marketing Director for Orange Park Country Club Realty. Kilner will direct the 12 member sales team.

A long time leader in the Northeast Florida real estate industry, as well as a licensed Florida Real Estate Broker, Kilner says Providence Realty's first two months are already proving to be a success. "We're already seeing a
large jump in sales in all our communities since we began Providence Realty in April," said Kilner.

Providence Realty's marketing strategy gives the sales team more flexibility, allowing each agent to help home buyers more perfectly select not only their home, but their community as well.

"We're allowing each agent to cross sell each Providence community, and not just in the community where they're based," said Kilner. "For instance, say you are a buyer moving here from the Midwest. You don't know what side of town is more convenient and suitable to your family's needs. We're cutting the amount of time a new home buyer wastes telling different agents what they need."

Providence Realty enables the sales team to refine their talents and better disseminate information about Providence Homes. It also means each site agent will be able to spend more time with their customers. "One thing each agent here realizes is that we're a team. First and foremost, we help the customers find what they're looking for," said Kilner. "And each customer only works with one associate, so they don't have five associates, which
muddles the process."